ABOUT US
Empowering the Silver Generation
We build companies across life transitions, health, wellness, technology, housing, and leisure that empower older adults to live vibrant, independent, and fulfilling lives.
Our hands-on, long-term approach scales purpose-driven brands designed for this fast-growing demographic.
WHAT WE DO
We Invest
Backing selective growth stage companies with strong alignment to aging well and living life fully after 55.
We Acquire
Purchase and scale existing businesses with proven models and untapped growth potential in the "Silver" market.
We Launch
Creating new ventures from the ground up to address critical gaps and emerging trends in the sector.
Vertical Interests and Deal Criteria
Silver Gen Holdings targets investments and acquisitions that empower older adults to live better, healthier, and more engaged lives. The primary focus is on companies leading the shift in aging, health, and lifestyle for the 55+ demographic. Our target sectors are:
Aging in Place Technologies & Home Modifications
Businesses delivering smart home solutions, remote health devices, mobility aids, and home accessibility upgrades to enhance independence and safety for seniors.
Consumer/Health & Wellness
Providers of tailored nutrition, fitness programs, proactive health management, and technology-enabled mental health or social engagement services.
Active Aging & Lifelong Learning
Community programs, education platforms, and leisure/travel companies designed for engaged, active older adults seeking purpose and new experiences.
In-Home Care
High-quality, non-medical care, holistic support, or specialized services enabling seniors to age comfortably at home.
The Silver Gen Team
Andy Brusman
Founder
Michael Marshall
CFO
Ken Doyle
CIO
Seth Gregg
President | Clutter Cleaner SC
Elijah Duckworth-Schacter
Managing Director